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Global brands and social mentions: Twitter dominates Facebook, YouTube and...

Despite the enormous publicity of social media giant Facebook, it is Twitter that the world’s top brands rely on for chatter. A recent study of Fortune’s Global 100 Index found that 82 per cent of...

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3.6 million – the number of Pinterest followers L.L. Bean generated in just...

Campalyst has visualized their Q3 update of the top 250 Internet retailers by social media platform. Facebook still reigns supreme with brands but newcomer Pinterest is turning some heads with the...

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Daily Media Monitor: A global look at paywalls, YouTube to offer paid...

Welcome to Infomart’s daily roundup of the most intriguing and insightful stories in content marketing, data, research and the media. For more than 25 years, our powerful media monitoring tools have...

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5 biggest digital trends predicted for the end of 2015

The end of the year is looming, which means it’s time to start planning for 2016. But in order to move forward, it’s essential to look at some of the year’s most defining digital trends. The people at...

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Social media breakdown: where to put your marketing money

Social media can be a hotbed of opportunity for marketers who want to connect with existing and new markets. But in order to maximize your social reach, you have to first understand who your target...

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5 tips to increase YouTube engagement

Marketing campaigns that include video typically have higher engagement and brand loyalty. But while engaging content is definitely important, the following infographic by Vidooly shows there’s a whole...

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5 YouTube marketing tips for reaching millennials

YouTube attracts almost one third of all internet users per day (that’s billions of users), and most of them are millennials. In fact, millennials (roughly defined as those born between 1982 and 2004)...

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